Skip to main content

United Way NSV Announces Merger with United Way of Page County

Winchester, VA – United Way of Northern Shenandoah Valley and United Way of Page County announced today that they have merged United Way of Page County with United Way of Northern Shenandoah Valley to expand the region currently served by United Way of Northern Shenandoah Valley (Winchester, Frederick, Clarke and Shenandoah Counties) to include Page County.

Nadine Pottinga, President & CEO of United Way of Northern Shenandoah Valley will lead the organizations through the merger. “The change allows United Way to maximize our impact in the region, increase our operational efficiency, ultimately resulting in a more streamlined and integrated programs that improve lives and strengthen the Northern Shenandoah Valley.” Pottinga said the decision to merge was driven by stakeholders in both United Ways and follows more than six months of discussions between the boards of directors from both United Ways.

“The merger of Page County into United Way of Northern Shenandoah Valley offers a richer donor experience for all of our corporate partners, especially those with campuses in both multiple counties,” Pottinga said. “Previously, partners shared between the two United Ways had interacted separately with both United Ways. By becoming one, we now offer a seamless experience for those donors.”

Ben Dolewski, board chair of the former United Way in Page County and Operations Manager at Page Memorial Hospital, said the new partnership will be good for the community. “The decision by United Way of Page County to merge their operations will allow more powerful responses to pressing community issues that are market-driven rather than geography-driven. The challenges facing our communities do not recognize city boundaries or county lines.”

Dorothy Welch, Senior Vice President of Strategic Engagement with Blue Ridge Bank will be representing Page County as the newest member of the Board of Directors for United Way of Northern Shenandoah Valley. "Both organizations are excited about this opportunity," said Dorothy "We already have an incredibly giving and active volunteer community, and by joining forces, we're increasing the power of the community to support our nonprofits.”

Darcus Breneman, United Way of Northern Shenandoah Valley board chair added: “By combining resources, professional expertise, and experience, United Way of Northern Shenandoah Valley will be a stronger organization better equipped to address the needs of our local communities.”

In addition, United Way of Northern Shenandoah Valley will now take on the role previously completed by United Way of Page County, acting as the fiscal agent for Dolly Parton Imagination Library in Page County.

For more information or to ask questions about the merger, please join United Way of Northern Shenandoah Valley as they co-host the Business After Hours with the Page County Chamber on October 19th at the Warehouse Art Gallery. 

Want to learn more? Take a look at some of frequently asked questions here