Fundraising Toolkit

Tools for a Successful Campaign

Every year, thousands of our hard-working friends and neighbors from across the Shenandoah Valley participate in our workplace campaigns that are hosted and promoted by the companies and organizations who prioritize the United Way of Northern Shenandoah Valley as part of their commitment to social responsibility. 

More than 100 companies and organizations in the Shenandoah Valley host a United Way giving campaign each year. These campaigns are not only good for the wider community but are good for workplace culture and team cohesion. Focusing together on doing good beyond the standard work shift, brings employees together in deeper, more meaningful ways and grows a whole larger than the sum of its parts. We hear story after story of what it means to people when they have an opportunity to donate and volunteer for causes that matter to them.

Successful campaigns have two things in common: good planning and wide participation.

The heart of fundraising is donations and pledges, and the cherry on top is the extra campaign fun and funds generated by hosting special events. United Way of Northern Shenandoah Valley will provide you with all the tools and support you need. To start, check out our Campaign Toolkit below. It's loaded with information and resources to help you run a successful workplace campaign.