Tools for a Successful Campaign
Every year, thousands of our hard working friends and neighbors from across the Shenandoah Valley participate in our workplace campaigns that are hosted and promoted by the companies and organizations who prioritize the United Way of Northern Shenandoah Valley as part of their commitment to social responsibility.
More than 100 companies and organizations in the Shenandoah Valley host a United Way giving campaign each year. These campaigns are not only good for the wider community but are good for workplace culture and team cohesion. Focusing together on doing good beyond the standard work shift, brings employees together in deeper, more meaningful ways and grows a whole larger than the sum of its parts. We hear story after story of what it means to people when they have an opportunity to donate and volunteer for causes that matter to them.
Successful campaigns have two things in common: good planning and wide participation.
The heart of fundraising is donations and pledges, and the cherry on top is the extra campaign fun and funds generated by hosting special events. United Way of Northern Shenandoah Valley will provide you with all the tools and support you need. To start, check out our Campaign Toolkit below. It's loaded with information and resources to help you run a successful workplace campaign.
It’s everything you’ve ever wanted to know about running a United Way campaign in your workplace! The ECM Handbook and other tools are designed to assist you in planning, implementing and evaluating your campaign for beginning to end.
Sample Campaign Timeline
10 Steps to a Successful Campaign
Sample CEO Endorsement Letter
Campaign Report Envelope
Campaign Report Envelope Instructions
Campaign Finance Sheet
ECM Campaign Manager Worksheet
Donation Tracker Spreadsheet Template
Educating employees about the value and the work of United Way is the best way to gain their support. Below are resources to help you promote your workplace campaign.
Fillable Pledge Form
2022 Campaign Brochure
2022-23 Grant Partners
What a Dollar Buys
Society of Emerging Leaders (SEL)
Spanish Pledge Form
Valley Assistance Network (VAN)
Spanish 2022-23 Grant Partners
Spanish Society of Emerging Leaders (SEL)
Impact of Your Investment Booklet (2021)
Sample Workplace Campaign
"Making Choices" Game Board
2022 Campaign Kickoff Video
Our Impact - ALICE Client at Valley Assistance Network
Agency Speaker - Page One
Agency Speaker - Faithworks
Agency Speaker - Fremont Street Nursery
Agency Speaker - Sinclair Health Clinic
If you need assistance with campaign materials, guest speakers or a campaign plan, please contact United Way at email@example.com.